- Important information and who we are
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
- The data we collect about you
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
o Identity Data includes first name, last name, username or similar identifier.
o Contact Data includes billing address, delivery address, email address and telephone numbers.
o Financial Data includes bank account and payment card details.
o Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
o Technical Data includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
- How is your personal data collected?
We use different methods to collect data from and about you including through:
You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
o apply for our products or services;
o request marketing to be sent to you;
o enter a competition, promotion or survey; or
o give us feedback or contact us.
We use “analytical” cookies, which allow us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to improve the way our website works, for example by ensuring that users are finding what they are looking for easily.
Third parties or publicly available sources
We may receive personal data about you from various third parties as set out below:
o Technical Data from the following parties:
- analytics providers;
- advertising networks; and
- search information providers.
o Contact, Financial and Transaction Data from providers of technical, payment and delivery services such as Stripe based inside and outside the UK[
o Identity and Contact Data from publicly available sources such as Companies House and the Electoral Register based inside the UK.
When we do collect information we are regulated under the General Data Protection Regulation (EU) 2016/679 which applies across the European Union (including in the United Kingdom) and the Data Protection Act 2018 and we are responsible as ‘controller’ of that personal information for the purposes of those laws.
- How we use your personal data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
o Where you have given consent for information to be used; for example if you have given consent to receive marketing and promotional materials.
o Where we need to perform the contract we are about to enter into or have entered into with you.
o To comply with legal and regulatory obligations.
o Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests. We will carry out an assessment when relying on legitimate interests, to balance our interests against your own.
- Data security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
- Data retention
How long will you use my personal data for?
By law we have to keep basic information about our customers including Contact, Identity, Financial and Transaction Data for six years after they cease being customers for tax purposes. Otherwise we will keep any marketing data for the shortest duration possible and will delete this data once it has served the purpose for which it is kept.
- Your legal rights
Under the General Data Protection Regulation (EU) 2016/679 and Data Protection Act 2018 you have a number of important rights. In summary, these include rights to:
o Fair and transparent processing of your personal information.
o Access to your personal information.
o Correction to any incorrect information which we hold.
o Erasure of personal information concerning you in certain situations.
o Object at any time to processing of personal information concerning you for direct marketing.
o Object in certain situations or otherwise restrict our continued processing of your personal information.
- Contact details
o Full name of legal entity: Scott Hewitt
o Email address: [email protected]
o Postal address: 124 Thorpe Rd, Norwich, Norfolk, NR1 1RS
o You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.